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Get New Customers
We'll introduce you to new customers through RepairPal.com, the largest trusted auto repair marketplace, and partners like USAA, CarMax, and Consumer Reports.
increase your average repair order, customer retention, trust with customers
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Website and Online Marketing
When people are in need of a service, where do they look? Online. This means you should do everything in your power to make sure your shop is visible — and attractive — to potential customers searching on their computers and phones.
By being listed in RepairPal's online directory, Certified shops gain access to a larger audience of car owners actively looking for trustworthy, high-quality automotive repair shops. This extra visibility ensures that customers in need of service find your shop quickly, helping drive new business directly to you.
RepairPal also provides Certified shops with online marketing strategies, content, and assets. Our exclusive marketing toolkit covers social media, search engine optimization, website optimization, and traditional marketing to help your business stand out and attract more customers without breaking the bank.
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Local SEO
Optimizing your shop's online presence to increase your visibility in local search results will help you get more traffic from search engines like Google. To rank higher for local searches:
- Claim and optimize your Google Business Profile
- Add location-rich keywords to your website content
- Focus on high-authority online directories like RepairPal, Yelp, and Bing Places
- Encourage customer reviews
Partnering with RepairPal is an inexpensive way to enhance your local SEO strategy: we rank for high-intent auto repair keywords that drive traffic to our directory of RepairPal Certified shops - doing the heavy lifting for you. RepairPal's best practices for boosting Google rankings are another valuable resource, helping your shop to maintain a competitive edge online.
Community Engagement
Attending public or industry events is an effective way to raise your business's profile and make connections. RepairPal Certification boosts your shop's credibility at car care clinics, local fairs, and sponsored events with other local businesses: all RepairPal Certified shops have been evaluated to the highest standards of quality, customer satisfaction, and fair pricing. Participating in these community gatherings helps you showcase your team's expertise while highlighting your shop's commitment to high-quality work from expert technicians at a fair price.
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Referrals Through RepairPal and Partners
Reach as many consumers as possible in your community with nationally known partner relationships. RepairPal's referral partners like CarMax, USAA, Consumer Reports, and leading roadside providers, refer their members to Certified shops knowing they will have an excellent service experience, pay a fair price, and receive expert care and repairs for their cars.
The RepairPal partner program brings a steady stream of new business - expanding your customer base without extra marketing on your part! Our partners market the RepairPal Certified Network of shops, including offering reduced deductibles and paying for email, web campaigns, agent training and more.
Boost Your Average Repair Order
Each month, millions of RepairPal consumers search for mid-to-major mechanical repairs and on average spend $800–$1,000 when visiting a Certified shop.
Build Trust
RepairPal Certified shops are trusted by consumers as the standard for high quality and fair prices. This trust helps your customers feel confident about their repair service with you and that they're not being overcharged.
Increase Customer Retention
We also help you with customer retention by providing an independent third-party quality and satisfaction Certification, and proof of fair prices with our best-in-class estimator.
